Expert Content Strategist, Social Media Marketer and PR Practitioner
YouTube Channel Management, SEO & Growth Strategy

Experience
Since 2021, I have been Daymond John's YouTube Coordinator and Content Strategist at The Shark Group. Previously an underserved platform with only 16K followers after almost a decade of being on YouTube, I've been able to transform Daymond's channel by increasing views by 1,647%, watch time by 1,087,100 hours, and new subscribers by 767%. Through SEO, content strategy and intentional management, I've grown the channel by 29 million views and over 115K new subscribers.
Want to learn how I can apply these same strategies to turn your YouTube channel into a success?
See more here
What I Do
01
Channel Auditing
Evaluating your channel to determine strengths, weaknesses, areas for content opportunity, areas for optimization opportunity, branding ideas, audience behavior and more.
03
Channel Optimization
Getting your channel right! Optimizing your channel page, playlist funnels and more to influence viewer behavior and get you more views + subscribers.
05
Content Creation
Everything from script writing to video direction to thumbnail creation to editing. Creating masterpieces from start to finish, while preserving your unique style.
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02
Channel Branding
Creating a strategic brand identity for your channel. What is your unique value proposition for your audience? Who is your audience? What type of content do they want to see? Who are you?
04
Content Strategy
Working with you to create a content strategy that'll help you reach your goals. Ideating videos and series ideas, testing content and creating a content calendar.
06
Content Optimization
Researching keywords and implementing SEO on titles, tags and copy! Boosting your video's reach and engagement.
DAYMOND JOHN CHANNEL RESULTS


